Updated 16 October 2026
Privacy Policy
What we collect, why, who we share it with and the choices you have, in line with India's Digital Personal Data Protection Act, 2023.
Who we are
This policy explains how Ratia ("we", "us") collects and uses your personal data when you visit ratia.co.in or buy from us. By using the website you agree to this policy.
What we collect
- Details you give us: your name, phone number, email address, delivery and billing address and pincode, and anything you write to us.
- Order details: the products you buy, order value, delivery option and order history.
- Payment details: payments are handled by our payment partners. We do not see or store your full card number, UPI PIN or banking passwords.
- Technical data: your device and browser type, IP address and pages visited, collected through cookies and similar technologies.
- On your own device: your bag, wishlist and delivery pincode are saved in your browser's local storage so they are there when you return.
How we use it
- To process, ship and deliver your orders, and to show delivery options and charges for your pincode.
- To send you order confirmations, shipping and tracking updates.
- To respond to your questions and handle damaged or incorrect item claims.
- To prevent fraud and keep the website secure.
- To send you news and offers, only if you have signed up for them. You can unsubscribe at any time.
- To meet our legal, tax and accounting obligations.
Who we share it with
We never sell your personal data. We share it only with the service providers we need to run the store, and only what they need:
- Shipping: Shiprocket and its courier partners receive your name, phone number and delivery address to deliver your order and send tracking updates.
- Payments: our payment gateway partners process your payment.
- Hosting and communication: the providers that host this website and send our emails and messages.
- Authorities: where required by law, court order or to protect our rights.
Cookies
We use essential cookies and browser storage to run the website (for example, to keep your bag) and may use analytics cookies to understand how the site is used. You can block or delete cookies in your browser settings; some features may then stop working.
How long we keep it
We keep order and invoice records for as long as tax and accounting laws require (generally 8 years). Other data is kept only as long as needed for the purposes above, then deleted.
How we protect it
The website is served over an encrypted (HTTPS) connection and access to customer data is limited to the people and partners who need it. No method of storage or transmission is completely secure, but we work to protect your data.
Your rights
Under the Digital Personal Data Protection Act, 2023, you can ask us to access, correct, update or erase your personal data, withdraw consent you have given (for example, to marketing), and nominate someone to exercise these rights on your behalf. Write to us and we will respond within a reasonable time.
Children
Our products and website are intended for adults. We do not knowingly collect data from anyone under 18.
Grievance officer
If you have a concern about your personal data, contact our grievance officer at ratia.connect@gmail.com. We aim to resolve complaints within 30 days.
Changes to this policy
We may update this policy from time to time. The latest version will always be on this page with its updated date.
